About
Our story and how it started...
At The Clean Company, our mission is simple but powerful: help people live cleaner, inside and out.
It all started during a trip to Nashville, when co-founder Kalen found himself in a common, inconvenient moment: no clean washcloth, everyone else asleep, and no easy solution in sight. He improvised with a folded paper towel - and realized something that would eventually become the foundation of The Clean Company. It wasn’t just about the paper towel. It was about the fresh, simple, and surprisingly effective feeling that came with it.
On the five-hour drive home, that single spark turned into a full-on brainstorm between Kalen and Clint. They talked nonstop, dreaming up a better way to serve everyday cleanliness. Their goal wasn’t just to make a product. It was to build a company that did things differently, with better materials, deeper values, and a larger mission at heart.
A Cleaner Alternative
We live in a world where reusing washcloths can often lead to irritation, bacteria buildup, or awkward moments when you're out of town or sharing space. And in the skincare space, our competitors have proven there's demand for disposable facial towels. But we saw the opportunity to do it better.
What makes us different
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American-made from start to finish
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Biodegradable, non-woven Lyocell material
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Thicker, softer, and cleaner-feeling than anything else on the market
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Thoughtfully packaged with post-consumer recycled materials
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Free from dyes, fragrances, and harsh chemicals
This is everyday hygiene, elevated.
​From Clean Skin to Clean Hearts
For our team, this is about more than launching a premium product line. It's about creating a company that gives back.
Our dream is to use a portion of profits from The Clean Company to support addiction recovery and faith-based outreach programs. This vision is especially personal to our co-founder Clint, whose life was transformed after a season of loss and addiction.
Having experienced firsthand the power of Christian-based recovery programs like Miracle Lake in Etowah, TN, Clint's heart is set on building a facility that can help others the way he was helped.
It’s part of why we say our goal is to support clean living inside and out.
Who We Are
We’re not just a brand. We’re real people driven by purpose, faith, and a desire to make something meaningful.
Kalen & Casey
Faith-and-family first visionaries who bring relentless commitment, innovation, and care to everything they do. They believe in building a healthier world for everyone.
Clint & Christin
Passionate, purpose-driven, and deeply generous. They lead with compassion, serve with humility, and are unwavering in their mission to help others heal and grow.
We all believe in doing things the right way, not the fastest or the cheapest. That means sourcing smarter, treating people better, and creating products that stand for something.
What Sets Us Apart
Our towels are thicker, biodegrade faster, and feel more luxurious than anything else on the market
We source responsibly and manufacture completely in the USA
We use Lyocell, one of the cleanest non-woven materials available
Our packaging is made from 95% post-consumer recycled content
We're building a brand that prioritizes people, planet, and purpose
At The Clean Company, we're committed to offering products you can trust, from a company that cares.​
This is about more than skincare. It’s about creating space for better living.
Clean skin. Clear conscience. Purposeful living.
That’s The Clean Company way.